ExtraMiles WhatsApp

Lead generation for UK tradesFree strategy call

Your own jobs from your own ads. Not shared leads.

We run Facebook ads for you.

ExtraMiles runs Facebook, Instagram and Google ads for UK tradespeople and sends every enquiry to your WhatsApp in seconds. There are three plans, Lead Engine, Growth Engine and Scale Engine, each with a written month-1 lead target: miss it and month 2’s fee is £0. Each plan is quoted on a free call for your trade and postcodes. Leads are never shared, there is no VAT to add, and you can cancel any month.

Book a free strategy callSee the plans
  • Written month-1 lead target
  • Leads never shared or sold
  • You pay Meta and Google directly
  • No VAT, cancel any month

This week’s leads

Live
  • New enquiry · BoilerSarah · CB23 · homeowner · this week
  • WhatsApp · replied in 8s“Thursday 5:30 or Saturday 10am?”
  • Google Maps call“Roofer near me” · 3 min call

Sample alerts

Lead plans

Three plans. Every one with a written lead target.

Our fee pays for the team’s work. Your ad budget is separate: you pay Facebook and Google from your own account and see every pound.

Facebook + Instagram

Lead Engine

Your own enquiries from Facebook and Instagram.

Free quote

For your area, goals and ad budget, in writing before you start

Written lead target from month 1

  • Facebook and Instagram lead ads aimed at your postcodes
  • Screening questions: job, postcode, homeowner, budget, timing
  • 4 new ad designs a month from your own photos
  • Every lead on your WhatsApp in seconds, with an instant reply
  • A landing page for your offer and a shared lead sheet
  • Weekly report from your account manager
Get a quote
Most popular

Meta + Google Maps

Growth Engine

The plan most trades pick: ads plus Google Maps.

Free quote

For your area, goals and ad budget, in writing before you start

Written lead target from month 1

  • Everything in Lead Engine, with 8 new ads a month
  • Google Business Profile set up and grown
  • 5-page website included
  • Follow-ups on day 1, 3 and 7 for leads who go quiet
  • Daily budget and audience tuning, junk leads blocked
  • Monthly call on cost per lead and per job
Get a quote

Meta + Google Search

Scale Engine

For bigger budgets or more than one location.

Custom

Built around your budget and locations, in writing before you start

Written lead target from month 1

  • Everything in Growth Engine, with 12 new ads a month
  • Google Search ads on high-intent “near me” searches
  • YouTube and Display retargeting
  • Reels and video ads from your phone clips
  • Search and Meta results in one report
  • Best for ad budgets above £1,500 a month
Get a quote

Not sure? Start with a 2-month pilot.

Cancel any month, with 7 days’ notice. Paid monthly in advance by card or bank transfer, with an invoice. No VAT to add.

Miss the month-1 target, and month 2’s management fee is £0.

Lead sites charge £60 to £200 a month in membership plus pay-per-lead, and the same job often goes to three or four trades.

In every plan

Built for owners who are on the job all day.

You answer the phone and do the work. Our team runs the ads, screens the enquiries and follows up, and you see the numbers every week.

Ad accounts in your name; you keep the data

Every lead on your phone in seconds

Leads are yours alone, never shared or sold

Wrong numbers replaced free

Written month-1 lead target

Weekly report in plain English

Ads live within 7 working days

No markup on your ad budget, no VAT

Where it works best

  • Heating engineersboiler and heating jobs, busiest October to February
  • Roofersrepairs, re-roofs and flat roofs
  • Kitchen and bathroom fittersbigger jobs worth a longer follow-up
  • Driveways and landscapersspring and summer bookings
  • Solar and heat pump installersgrant-aware screening questions
  • Builders and electriciansextensions, rewires and call-outs

How it works

Live in 7 working days.

  1. 1

    Day 1

    Kick-off call

    Your trade, postcodes, the jobs you want and what one is worth. 30 minutes on the phone.

  2. 2

    Day 2–4

    Set-up

    Ad account in your name, pixel, lead form, privacy notice, WhatsApp auto-reply and lead sheet.

  3. 3

    Day 5–6

    Ads for approval

    We make the ads from your own job photos. You approve the ads, budget and area.

  4. 4

    Day 7

    Leads to your phone

    Ads go live. Screened enquiries reach your WhatsApp, and you get a short weekly report.

Who we work with

Websites and leads for UK trades

FAQ

Lead generation questions we get asked.

How much does lead generation cost with ExtraMiles in the UK?

ExtraMiles prices its Lead Engine, Growth Engine and Scale Engine lead plans in writing after a free strategy call, based on your postcodes, your trade and your goals, and your ad budget is paid straight to Meta and Google with no markup. You get the price in writing before anything starts, and you can cancel any month.

Is the ad budget included?

No. You pay Facebook and Google directly from your own ad account and see every pound. ExtraMiles adds no markup to your ad budget.

What is the difference between Lead Engine, Growth Engine and Scale Engine?

Lead Engine runs Facebook and Instagram lead ads with an instant reply to every lead. Growth Engine adds your Google Business Profile, a 5-page website and follow-ups on day 1, 3 and 7, and is the plan most trades choose. Scale Engine adds Google Search ads, YouTube retargeting and video ads, for bigger budgets or more than one location.

What happens if you miss the lead target?

ExtraMiles agrees a number of verified enquiries for your first month and writes it down. If we deliver fewer, our fee for month 2 is £0. Verified means a real, reachable number in your postcodes that answered the screening questions. Wrong numbers are replaced free. No agency can promise that a lead will buy.

Are the leads shared with other trades?

No. Leads from your own ExtraMiles ads go only to you and are never sold or shared, unlike Checkatrade, MyBuilder, Bark or Rated People, which often send the same enquiry to several trades.

How do I get the leads?

Every lead reaches you on your WhatsApp in seconds, with the answers to the screening questions, and gets an instant reply in your name. They also go into a shared lead sheet, so nothing gets lost while you’re busy.

How fast do the ads go live?

Usually within 7 working days of the kick-off call: we set up the ad account, tracking, lead forms and the instant reply, and you approve every ad before it runs.

Do I keep the ad accounts and the leads?

Yes. The ad accounts, page, pixel and every lead are in your name and stay yours, even if you stop working with us.

Updated 2026-11-01 · ExtraMiles

Tell us which jobs you want more of.

A free strategy call: your area, your trade and a realistic cost per lead, before you commit to anything.

WhatsApp us 07872 175752 hello@extramiles.co